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About me

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pavan koneru

Webdesigner & Front end Developer

Since 2009, my journey in web development has been characterized by a commitment to crafting clean, elegant designs and implementing robust digital marketing strategies covering Campaigns, Analytics, and SEO. Along this path, I've refined my skills in Adobe Campaign (Neolane), Adobe Tag Manager, Adobe Analytics, HTML, CSS, JavaScript, Angular JS, C#, Java, Sitely, and more. With hands-on experience in popular CMS platforms like CQ5/AEM and WordPress, I've successfully executed numerous digital campaigns and utilized various marketing tools such as Adform, Cake, Criteo, Facebook, Google Ads, Hotjar, LinkedIn Insights, LiveIntent, MSN Bing, Outbrain, Taboola, TikTok, Twitter (X), Jing, and others to drive success.

Engaging with talented professionals throughout my internet ventures has been invaluable, continuously enriching my knowledge and skills. Additionally, I've ventured into mobile app development, spending two years utilizing PhoneGap to develop cross-platform applications. During this period, I immersed myself in Android Programming and SDK to enhance my proficiency.

My approach is guided by a commitment to innovation and pushing boundaries, ensuring each project is uniquely tailored to exceed expectations. For a deeper insight into my work, feel free to explore my portfolio. If you're interested in collaborating, please don't hesitate to reach out via the contact information provided.

Download Printable Resume

10

Years of Works

18

Projects Finished

18

Happy Clients

6

Awards Won

Skills

95

Tag Manager (Adobe, Google & Tealium)

95

Web Analytics (Adobe , Google & Mixpanel )

70

Campaings (Adobe, Eloqua & Kitewheel)

85

Advertising Technology

80

SEO

80

Database Query Languages

80

Web Development

70

CQ5∕AEM

60

Airflow Dags & Python Coading

Expertise

Web Design

User Experience

Responsive Design

Project Management

Portfolio

Medphoto App

Mobile App

MEG

Mobile Application

MEG

Website Design

SR UI Developer

Redesign project is launched to build a responsive, easy to use and intuitive web experience with goal to increase online traffic, reduce bounce rate and thereby improving the conversion of visitors to customers. This project is built using CQ5/AEM, full stack technologies HTML, CSS, LESS, Java Script, Modernizer JS, React JS, Bootstrap and digital marketing tools like Adobe analytics, Dynamic Tag Manager, Test & Target (A/B/n Testing) and campaign tools likes Eloqua.

UI Developer

Developed public facing sites and post login experience. As member of UI team, responsible for developing responsive sites using CQ5/AEM, JavaScript, Google Analytics, Google Tag Manager.

UI & Analytics Developer

As member of UI team, responsible for developing and managing 15+ Marketing Websites and Analytics using CQ5, WordPress, SEO, Google Tag Manager, Google Analytics, and Digital Marketing Campaigns.

"I Am Available for Freelance Work"

Resume

  • Work Experience

    With 10+ years of experience in Web development, Web Content Management, Digital Marketing, Analytics, and Mobile App Development, I bring a versatile skill set to the table. My expertise spans HTML5, CSS3, .Net, C#, JavaScript, React JS, Angular JS, CQ5/Adobe Experience Manager (AEM), Adobe Marketing Cloud (Site Catalyst Analytics, Dynamic Tag Manager), Adobe Campaign, Test & Target, WordPress, Bootstrap, Eloqua, and Amazon SNS. I thrive on developing responsive websites and offering comprehensive digital marketing solutions. My passion for learning new technologies, meticulous attention to detail, and collaborative team spirit drive my professional endeavors.

  • APR 2021
    -
    Till Date

    Achieve Financial

    SR Data Engineer

    As a Senior Data Engineer, I led the architectural design of Tealium, enhancing its functionality across various applications. Additionally, I collaborated with multiple Business Units to implement a comprehensive Data Layer for effective flow tagging. This facilitated seamless integration of diverse marketing tags through Tealium iQ and server-side solutions, optimizing marketing strategies for enhanced performance.

  • Mar 2019
    -
    Apr 2021

    LPL Financial

    Senior Adobe Developer

    As the Lead Developer for Adobe Marketing Cloud, I oversee the execution of campaigns and analytics solutions in collaboration with Marketing, Product, and technology development teams. My responsibilities include preparing Tableau dashboards by consolidating data from Analytics Data and Teradata DB, ensuring comprehensive visualization and insights for informed decision-making.

  • Jan 2019
    -
    Mar 2019

    Capital Group

    Digital Marketing & Strategy Specialist

    As a Digital Marketing & Strategy Specialist, my role involved designing the architecture of Adobe Cloud Platform integrations with diverse applications. I spearheaded the implementation of Experience Targeting, Personalization, A/B Testing, and Multivariate Testing using Adobe Test & Target. Additionally, I orchestrated end-to-end Re-Marketing campaigns for advisors utilizing the Google Display Network.

  • Jan 2018
    -
    Dec 2018

    Blue Cross Blue Shield of MA

    Senior Adobe Developer

    As the Lead Developer for Adobe Marketing Cloud, I oversee the execution of campaigns and analytics solutions in collaboration with Marketing, Product, and technology development teams. My responsibilities include preparing Tableau dashboards by consolidating data from Analytics Data and Teradata DB, ensuring comprehensive visualization and insights for informed decision-making.

  • July 2017
    -
    Dec 2017

    Express-Scripts

    Digital Tech Lead

    As Adobe Specialist, responsible for PRC product (www.prc.com) launch providing Campaign, Analytics and Personalization

  • Mar 2017
    -
    Aug 2017

    TracFone Wireless

    Digital Analytics Specialist

    TracFone Wireless designed a whole new website to replace the existing T-Mobile website for their brand Walmart Family Mobile (WFM). Project scope involves launching personalized web experiences to target audience; Capturing Web Analytics and Optimization running A/B Testing.

  • Nov 2015
    -
    Dec 2015

    Genpact

    Digital Marketing Analytics

    UHC project re-design of public facing sites and post-login experiences. As a member of UI team, responsible for developing responsive sites and campaigns pages.

  • Sep 2014
    -
    June 2015

    InsideView

    Adobe Campaign & Analytics Developer

    As a member of the Digital Marketing team, I am accountable for the development and management of Marketing Websites Campaigns and Analytics. My responsibilities include utilizing HTML, CSS, Angular JS, CQ5, Oracle Eloqua, Google Tag Manager, Google Analytics, and other tools to create and optimize digital marketing campaigns.

  • July 2012
    -
    Aug 2014

    Adaptiz

    Mobile Developer

    Med Photo Web and Hybrid App to provide seamless organization of patient photos for doctors utilizing iPads/iPhones for medical photography as well as quick communication. This App enables connectivity and maintains the relationship between Doctor to Patient, Doctor to Doctor and Clinic to Doctors.

  • Nov 2011
    -
    June 2012

    My Edu Guru

    Freelance Android Developer

    Developed Android App to enable students to register and enrol for colleges online.

    (Play Store Link)

  • Education


  • Master's

    Full Sail University

    Masters Degree in Game Design & Development


  • Bachelor's

    SVIT

    Bachelor in Electronics and Communication Engineering

Get In Touch

Contact details

Tracy Ca 95304 USA

+1 (704) 999-8386

pavan.uxdesigner@gmail.com

www.iampavan.us